The American Express Leadership Academy at CBMA: Building Beloved Community Leadership

The American Express Leadership Academy at CBMA: Building Beloved Community Leadership

The American Express Leadership Academy at CBMA, formerly known as the Building Beloved Community Leadership Fellowship (BBCLF), is a year-long leadership development initiative geared towards strengthening and deepening individual leadership and subsequent impact within the broader field of Black Male Achievement.

After another meeting with our AMEX Foundation partners, CBMA was informed that the foundation was taking the precautionary position of suspending all in-person Leadership Academy experiences for 2020 due to the COVID-19 pandemic.  

We recognize this is not the news neither anyone wants to hear nor deliver.  We also want to recognize your individual efforts and valuable time spent on submitting an application for the 2020 fellowship.  We do not take these efforts lightly and are currently working with our staff and AMEX alumni to determine online engagement opportunities for prospective fellows.  As members, you remain our organization’s top priority and we want to ensure our offerings continue to support your growth as emerging leaders in the BMA field.  We welcome your feedback on such offerings including the opportunity to engage with our membership network as a guest speaker or webinar facilitator.  

Any questions, please message Garrett Richardson, Head of Membership Services, at

Watch the 2019 AMEX Fellows Greensboro Sizzle Reel Below!


Overview of the American Express Leadership Academy​ at CBMA:

The Campaign for Black Male Achievement (CBMA) is a national membership organization that exists to ensure the growth, sustainability, and impact of leaders and organizations working to improve the life outcomes of Black men and boys in America. Utilizing the unique strengths and competencies of two Greensboro, NC-based organizations, The Center for Creative Leadership and the Beloved Community Center, CBMA has designed and implemented a customized leadership development experience for a cohort of 24 emerging leaders in the Black Male Achievement field. 

This diverse cohort of 24 fellows will participate in a year-long learning community that will help ensure their effectiveness and impact as leaders in Black Male Achievement. Specifically, fellows will be expected to:  

  • Develop a deeper understanding of practices that are essential for successful leadership to engage in and lead the Black Male Achievement movement.
  • Increase self-awareness for overall personal and professional growth.
  • Seek and use feedback for more impactful leadership.
  • Leverage 360 feedback and executive coaching resources to build a results-driven development plan for personal and organizational growth. 
  • Expand knowledge on movement-building and social change principles from the Civil Rights Movement to the Black Lives Matter Movement
  • Build case study-learning on Greensboro-based grassroots organizing efforts that will help leaders become more effective collaborators and coalition-builders.
More About Our Greensboro Partners

The Center for Creative Leadership (CCL): This international, leadership development institute has served organizations and individual leaders from diverse sectors for more than 40 years. Its vision is to create cutting-edge knowledge in the field of leadership development to positively transform leaders, organizations, and societies to achieve what matters most to them - with results that are powerful, measurable, and enduring. CCL has three sites in the Americas, including Greensboro, NC, Colorado Springs, CO, and La Jolla, CA.

The Beloved Community Center (BCC): The BCC is a community-based, grassroots empowerment-oriented organization in Greensboro, NC, rooted in Dr. Martin Luther King, Jr.’s legacy of proactive struggles for racial and economic justice, democracy and beloved community. The BCC is committed to grassroots empowerment, especially among people of color, within the context and spirit of forging a beloved community for all residents. Through community-building, community-organizing, advocacy and other forms of coalition-building, the BCC continues to work towards building a “Beloved Community.” This organization has advanced the social justice movement for leaders of color within Greensboro and beyond for over 25 years. 

Who is an “Emerging Leader?”

Emerging leaders will represent multiple sectors, including the non-profit and private sectors, philanthropy, government, faith-based organizations, and civic organizations.

CBMA broadly defines emerging leaders in the field of Black Male Achievement as:
  • Smart and talented high-achievers in their current roles. 
  • People of diverse racial, gender, ethnic and religious backgrounds who are responsible for advancing BMA outcomes within their organizations and/or networks.  
  • Less than 10 years of experience working in the BMA field (no age restrictions) 
  • In some cases, the emerging leader will be someone who is advancing BMA work within the broader landscape of their organizations or network (i.e. fraternities/sororities, community activism); 
  • Additionally, the emerging leader can be a millennial leader who has taken on the mantle of building out a BMA framework within their organization or network.

American Express Leadership Academy at CBMA -- FAQs: 

Do I have to be a CBMA member to apply for ALA@CBMA?

If I work outside of the 5 Promise of Place cities, and Greensboro, NC, can I still apply for this fellowship opportunity?

  • Unfortunately, only emerging leaders who work in the BMA field from the 5 PoP cities, and Greensboro, NC are eligible to apply for this fellowship opportunity. 

What costs are associated with this fellowship opportunity?

  • CBMA will cover meals (3/day), ground transportation, programming and lodging (up to 3 nights) for Fellows during our 5-day Kick-Off from June 14th-18th in Greensboro, NC.
  • We ask that Fellows cover their round-trip airfare/driving to Greensboro, NC (travel agency information provided upon acceptance).

What are some benefits of the Fellowship program?

  • Join a fellowship cohort that will participate in a year-long learning community 
  • Participate in a 5-day leadership experience in Greensboro, NC featuring programming from the Center for Creative Leadership and the Beloved Community Center 
  • Post kick-off: 
  • 1-on-1 Coaching session 
  • Participation in CBMA-organized convenings (Rumble Young Man, Rumble, Promise of Place, etc.) 

What are the requirements of the fellowship?

  • Fellows are required to attend the 5-day Kickoff in Greensboro, NC which will leverage the unique strengths and competencies of two Greensboro-based leadership development and social justice organizations: The Center for Creative Leadership and the Beloved Community Center.
  • Accepted Fellows are required to attend a prep webinar with the Center for Creative Leadership. If unable to attend the live webinar, Fellows must review the webinar recording at their earliest convenience in order to complete the pre-work on time; 
  • Fellows are required to submit their completed pre-work to the Center for Creative Leadership (submission information provided during webinar).
  • After Fellows complete the 5-day gathering, they are required to participate in bi-monthly cohort calls and complete an additional 1-on-1 coaching session.

How often will fellows meet in person? 

  • Fellows will meet in person during the 5-day kick-off in Greensboro
  • Fellows may also see other participants at CBMA related events, such as Rumble Young Man, Rumble or Promise of Place convenings
  • CBMA will also offer Fellows guidance on how to connect with AMEX Alumni Fellows in their respective cities.


If you have any questions regarding the American Express Leadership Academy at CBMA, please email Garrett Richardson, Director of Membership Services, at 

You can also learn more about the American Express Leadership Academy at CBMA, formerly known as the Building Beloved Community Leadership Fellowship, by watching the recorded webinar presentation posted below.


This site is managed by the Campaign for Black Male Achievement, not American Express.  Information entered will be subject to the Campaign for Black Male Achievement's privacy policy and terms.

Fellowship Webinar Recording: Watch Below



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